We're BVA Nudge Unit, a global consultancy specialising in driving successful behaviour change.
LISTEN Dan Ariely on our B.E. GOOD! Podcast
Our first episode From Death to Invisibility, features guest Dan Ariely, professor of psychology and behavioural economics at Duke University, author of three New York Times best-selling books, including Predictably Irrational.Listen now.
WATCH Customer Experience in the New Normal webinar
With Gareth Walters (ex-Director of Customer Partnerships at Hilton Asia Pacific), we'll open a forward-thinking conversation on how brands can use behavioural insights to re-invent their customers’ experience in the new normal. Watch the webinar, in partnership with World Federation of Advertisers (WFA).
READ To be more Customer-Centric, Fight Against the Pull of ‘Company Gravity’
‘Customer-centricity’ has become the (new) alpha and omega of business transformations. However, despite their claimed determination, corporate initiatives often struggle to bring about real cultural changes. Richard Bordenave shares that they often forget to address the force that pulls them apart in everyday life, namely: company gravity.
We know these are challenging times. If you or your team are struggling with working from home, or you are interested in ways to help nudge safe behaviour in the workplace, we are happy to share our knowledge and resources with you. Get in touch:richard.bordenave@bvanudgeunit.com
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